IMEX, Frankfurt - MICE 2015! Ojo-Lanre was the only Nigerian tourism reporter in attendance.where Moin Moin Elemi Meje was branded in Frankfurt.
Ojo Lanre, the only Nigeria tourism journalist in IMEX 2015 for MICE, Meeting, Incentives, Conference and Events where Moin Moin Elemi Meje was branded in Frankfurt
I decided to take an adventure into another subsector of tourism in 2015 when some of us were being carried by personality tourism in Nigeria
I decided to attend IMEX Frankfurt, the leading tourism show that specializes in projecting and promoting Meetings, Incentives, Conferences and Events, MICE.
Any country that honestly desires to reap bountifully from tourism quickly and phenomenally must embrace MICE
MICE drags thousands and millions of people all over the world to any particular venue.
Thousands of events, meetings, and conferences are staged all over the world which uproot attendees from their different domiciles to venues of events.
Thus in 2015, I gathered logistics and headed for Frankfurt in Germany where I found out that I was the only tourism reporter from Nigeria.
Also, Calabar Convention and Conference Centre was the only Nigeria company that exhibited at IMEX 2015.
To my surprise at the Press Conference called by the Calabar convention and conference Centre, Moin Moin Elemimeje was used as the cache!
And do you know what, it was a Kenyan PR staff of the Calabar Convention Centre who was on the podium marketing and selling Moin Moin Elemi me to the world
During the question and answer session, I stood up to further eulogize the virtues of Moin Moin Elemi Meje to the delight of the Kenya-born PR staff of Calabar Convention Centre and hundreds of journalists who signed an expression of interest of not only visiting Calabar Convention Centre but to come purposely and taste Moin Moin Elemi Meje
